Originally posted August 23, 2015
By Eve Purdy
Four short years ago I nervously met a soon-to-be classmate for the first time. It felt like a blind date. We had met on Facebook, through our class group and we were both anxiously awaiting the next day, our first day of medical school orientation. I recall the evening started with half sputtered, nervous conversation as we exchanged standard pleasantries awkwardly over sushi. But now, I can’t help but look back on that evening with a smile. I smile as I remember an immediate bond developed with a complete stranger. I smile as I remember sharing our histories and our dreams. I smile as I remember the pride I had about entering the profession. I smile as I realize I had no idea what I was getting myself into. Continue reading Your Medical School Narrative
By Jennifer J. Salopek
With more than 5,000 employees, the folks at UAB Medicine knew that there were good ideas out there. But how to uncover them? Melissa Mancini, director of strategy and business development, wanted to engage frontline employees on a social platform along the lines of what she had seen at Dell and Starbucks. The foundation was firm: UAB Medicine had established a formal innovation program three years before, with such features as a solid infrastructure, an innovation board—even an internal venture capital fund, which makes small ($5,000-$10,000) proof-of-concept grants to employees who submit worthy ideas. Partnering with consulting firm Imaginatik, Mancini and her team issued the first innovation challenge to employees in June 2014: “How can we improve the patient experience and daily efficiency?” Continue reading UAB Medicine Issues Innovation Challenges to Frontline Employees
Originally posted to AM Rounds on June 11, 2015
By Alireza Jalali, MD, Andrew Micieli, MMI, and Jason R. Frank, MD
A common question asked of many medical educators seen tweeting in the wild is “Why do you tweet?” There are a few main reasons why Twitter is such a popular tool among medical educators, including: advocacy, teaching, immersion, and professional networking.
For a physician, Twitter is a great place for health advocacy and education of the general public. It can be used as a platform for discussing medical issues (e.g., vaccination), debating, and gathering public opinions. It can provide a transparent platform to advocate for a public cause directed at politicians, industry leaders, or pharmaceutical companies. It can also be used to facilitate connecting with others who have similar interests, promote one’s area of expertise, and find other researchers to discuss research plans, network, etc. In this way, physicians like Michael Evans have an enormous worldwide public impact. Continue reading “Why Do You Tweet, Anyway?” A Glance Into #MedEd Tweeting
Originally posted June 6, 2015
By Steve Christiansen, MD
Ever since I began residency I have been encouraging, prodding, and at times, persistently pestering department leadership of my belief that our ophthalmology department should have a dedicated Twitter feed. After months of persistence combined with good timing and supportive leadership, the Twitter feed was finally launched on June 1, 2015 for the University of Iowa Department of Ophthalmology and Visual Sciences, with the Twitter handle, @UIowaEye.
Let me explain why academic centers and departments should join Twitter. Continue reading Why Academic Medical Centers Should Be on Twitter. Right Now.
By Jennifer J. Salopek
New website Medstro is bringing a social sensibility to the triple mission of academic medicine. Combining the status update and news feed features of Facebook with the conversational capabilities of an old-school online message board, Medstro aims to improve medical education, research, and patient care by giving doctors and medical students a space to connect and learn from one another in real time.
Jennifer Joe, MD, a nephrologist, bootstrapped and launched the social network with two colleagues, Jim Ryan and John Bachir, about a year ago. Its genesis lay in the challenges she encountered as a newly minted practicing physician. Continue reading Hacking Silos at Medstro
By Andrea Berry and Monica Bailey
About a year ago, the Faculty Development Office at the University of Central Florida (UCF) ventured into the realm of social media to see what opportunities there were for medical education and faculty development. Along with starting a departmental Twitter account (@Comfacdev), the team also conducted a literature review on social media uses in medical education in order to develop a best practices workshop for Faculty. Continue reading How Do You Social? Medical Students Wanted for UCF Study
By Jennifer J. Salopek
Kieran Murphy, MD, is an interventional radiologist at the University of Toronto who holds 62 patents; the devices he invented or improved are used more than 62,000 times per year. Murphy, who believes that interventional radiology attracts inventive people, is interested in the genesis of innovation and how it can be diffused. His research has led him to conclude that people, as well as places, can be innovation hubs. He has also demonstrated that social networks are not only evidence but drivers of innovation.
Continue reading People, Not Just Institutions, Can Be Hubs of Innovation
By Jennifer J. Salopek
We at Wing of Zock are very pleased to host our first edition of Health Care Social Media Review. This roundup of blog posts treating different aspects at the intersection of health care and social media is wide-ranging, both in terms of topic and origination point. However, as a blog about innovation in academic medicine, we are naturally drawn to posts that deal with medical education and professionalism.
Via Health Care Social Media Monitor, Marie Ennis O’Connor offers “Medical Students: Here’s How to Manage Social Media.” Rendered as an infographic, this thoughtful guide urges readers through such steps as: See for Yourself; Get Rid of What You Don’t Like; Go Off the Grid; and Don’t Be a Comedian (Unless You Are a Comedian). All sound advice that medical students would do well to heed.
Howard Luks, MD, penned “The Great Untapped Opportunity for Doctors on Social Media” for a May 23 post on The Doctor Blog. Noting that “recognition of social media’s value propositions have come slowly in health care,” Luks exhorts health care professionals to engage and communicate patients via social media. He writes:
By passing up this opportunity, we are missing the chance to help clear misinformation and doubts. When we make use of social media, we can put content forth in a manner that is easy to absorb, easy to understand, and easy to use. We can create an online knowledge core that addresses most of their basic questions. This is, in my view, what the patient segment of the social media healthcare audience requires most.
In “What an EMR Built on Twitter Would Look Like,” David Do, MD, resident physician at the University of Pennsylvania and chief technology officer at Symcat, offers the bold prediction that doctors will follow patients on Twitter to get real-time updates on patients’ health. In his post on The Health Care Blog, he notes that many physicians are unhappy with EMRs, finding them inefficient, redundant, and unreliable. On the other hand, social media can help organize immense amounts of information. Do offers a graphic mockup of a live-feed EMR and describes the ways it can improve on existing EMRs. Continue reading Health Care Social Media Review